Distribution Opportunities

Marketing and distributing a Natural Health Product can be an expensive and time consuming exercise. Consumers will only make a purchase when they understand the benefits they offer, especially when it is a new, unique or niche product.

The two most common ways of achieving this education are;

  1. Spend large amounts of money on nationwide advertising to make people aware of the benefits of buying your products, or;
  2. Build a team of sales reps who can cover the whole of NZ on a regular basis to educate retailers and their staff, so they in turn can educate the consumers
The only other option is to give your product to another company to distribute, who will typically have a portfolio of 200 - 400 products. The consumer education you need will not happen, and you will struggle to differentiate your products.

By contrast, Distribution International focus on small portfolios of products, adding exceptional value to the distribution process through;

  • a distribution network of highly motivated franchisees
  • intense focus on a small portfolio, with high levels of product knowledge and support
  • high levels of education for retailers and their staff
  • integrated market research ability
  • offshore expansion

This produces a highly personalised service which is affordable and effective.

The franchised business model allows for rapid offshore expansion, with the UK, USA and Asia being an initial focus.

We are currently developing the following product portfolios;

  • Functional Foods
  • Natural Animal Health Products
  • Gluten Free/Lactose Free Products
  • Nutritional Supplements
  • Energy Boosting Products
  • Nutraceutical Skin and Body Care

If you are ready for expansion in the New Zealand market, with an eye for international growth in the near future, call Simon on 0800 366 116, or send an email by clicking here.